
Brand & Website Design Services
Thoughtfully crafted brand design, website design, and photography for businesses in Fort Wayne, Indiana and nationwide.
Every business is different, which is why every project begins with understanding your goals before a single design decision is made. Explore the services below to discover what's included and find the approach that's right for your business.




For businesses ready to invest in a website that reflects the quality of their work and supports long-term growth.
You feel like your website isn't converting
Your current site feels dated and generic
You have outdown your DIY website
You're launching something new and need a platform

Every website is designed from scratch around your business, your goals, and the people you're trying to reach.
The foundation behind how your website is organized and how users move through it
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Page planning and site mapping
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Strategic layout for clarity and flow
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User journey consideration
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A fully custom design tailored to your brand and business goals.
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Desktop and mobile design
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Cohesive visual styling
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Intentional layout and spacing
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Your site is designed to function seamlessly across all devices.
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Mobile-first adjustments
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Responsive design across screen sizes
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Readability and usability optimization
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Built-in structure to help your site be found and understood by search engines.
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Basic on-page SEO setup
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Proper heading structure
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Meta titles and descriptions
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Your content is placed and structured for clarity and effectiveness.
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Text placement and formatting
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Image integration
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Guidance on content if needed
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Your website is built on a platform that allows for flexibility and long-term management.
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Full Wix Studio build
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Backend setup
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Basic training or walkthrough
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You leave with full access and ownership of your site.
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Website access transfer
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Organized backend structure
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Guidance for future edits
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Build a brand that feels unmistakably yours from the very first impression.
You feel your brand is unoriginal or inauthentic
You don’t have a logo or brand system yet
Your current brand feels inconsistent or unclear
You’re preparing to launch or rebrand

Every decision is intentional, from typography to color to the way your business is remembered.
The full set of logos needed for flexible, consistent use across all platforms
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Primary logo
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Secondary logo
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Submark / icon mark
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Horizontal and vertical variations
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A curated color system designed for consistency and visual recognition:
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Primary brand colors
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Secondary and accent colors
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-HEX + RGB codes for digital use
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A defined set of fonts that create structure and hierarchy across your brand.
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Primary font (headlines)
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Secondary font (body text)
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Styling guidance for usage
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Additional visual assets that add depth and flexibility to your brand.
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Icons, dividers, or monograms
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Patterns or subtle textures (if applicable)
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Graphic elements for layering and consistency
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The strategic foundation behind how your brand looks and feels.
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Visual direction and mood alignment
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Style references and inspiration
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Cohesive design decisions across all elements
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A clear reference document so your brand stays consistent over time.
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Logo usage rules
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Color and typography application
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Do’s and don’ts for maintaining your brand
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Everything you need to confidently use your brand across platforms.
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High-resolution files
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Web and print formats (PNG, JPG, SVG, etc.)
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Organized file system for easy access
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For businesses ready to show the quality of their work before saying a single word.
You have little to no on-brand imagery
You rely on stock iages or low quality content
You're preparing to launch or refresh your brand
You are unsatisfied with your current photos

Beautiful photographs are only valuable when they're created with purpose and designed to support your business.
The planning behind how your brand will be visually represented.
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Shot planning and concept direction
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Visual alignment with your brand
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Guidance on overall look and feel
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Everything is prepared so your shoot runs smoothly and intentionally.
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Location guidance or selection
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Outfit and styling direction
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Shot list preparation
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A guided session designed to capture content that feels natural and aligned.
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Directed photography session
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Posing and movement guidance
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Multiple setups or variations
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A range of imagery so you’re not left with repetitive or limited content.
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Portraits and lifestyle imagery
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Detail and environment shots
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Horizontal and vertical formats
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Your images are refined to match your brand’s tone and quality.
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Curated final gallery
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Color correction and editing
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Consistent visual finish
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Images delivered in formats that are easy to use across your platforms.
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Web and social-ready files
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High-resolution downloads
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Organized gallery access
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Support on how to actually use your images after delivery.
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Suggestions for website placement
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Social media usage ideas
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Content consistency guidance
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Captain's Log
Every name here represents a business that trusted me with an important chapter of its story. This is only a small collection of the brands I've had the privilege of working alongside, and I'm grateful for every client who has invited me to help shape what comes next.
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Emerald & Whitney LLC
Greenville Landscaping
Compassionate Life
Estoria Estate
Leinen & Liebe
Dr. Sarah-Rae Andreski
Cyber Profe Resources
JD Curbing
OATS Tanning Salon & School
Hannah Ruth Photography
Larch Spur Design
GEN - D LLC
Carve Market
For Lakes Sake
Ready to add your name to the log?
Every project begins with a conversation. If you have an idea you've been sitting on, I'd love to hear it and see if we're the right fit to build something together.

Dream Brand & Website Projects
Preferred pricing is available for select custom website design, brand design, and brand photography projects.
If your business is on this list, I'd love to hear your vision. Select dream projects receive preferred pricing because they represent the kinds of stories I've always dreamed of helping tell.


DREAM INDUSTRIES
Vineyard Wedding Venue
Scuba Dive Shop
Daycare or Kindergarten
Wedding photographer
Florist or Flower Farm
Artisan Patisserie
Every designer has a handful of projects they've secretly hoped would land in their inbox one day. These are mine. If your business is on this list, I'd genuinely love the opportunity to create something special together.

THE FIRST MARK
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