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Seashore with rolling ocean waves and misty horizon used as a coastal background image for Salt & Sand brand and web design studio.
Grainy film texture

Brand and Web Design Studio in Fort Wayne, Indiana

SALT & SAND

est. 2020

BRAND DESIGN
Built to look timeless and speak for you before you ever say a word.

WEB DESIGN
Beautiful, effortless to navigate, and designed to quietly lead people to “yes.”

PHOTOGRAPHY
Images that make your work feel real, refined, and worth the investment.

SOCIAL MEDIA
Posts that keep you visible, cohesive, and recognizable without feeling forced.

SALT

INCREDIBLE JOURNEY'S START HERE.

SAND

QUIT COASTING. ANCHOR YOUR BRAND

Your work deserves more than a pretty portfolio. I design strategic, story-rich brands and websites that make your value obvious, your quality undeniable, and your next inquiry inevitable.

Collection of coastal shells including two textured seashells and a sand dollar on a neutral background.
Collection of coastal shells including two textured seashells and a sand dollar on a neutral background.
Collection of coastal shells including two textured seashells and a sand dollar on a neutral background.
Black and white photograph of a textured seashell with soft shadows and layered composition.
Soft coastal landscape showing rocky cliffs and a quiet shoreline under an overcast sky.
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SIGNATURE PROJECTS

Website design displayed on a tablet device in a styled mockup scene.
Website design mockup showing a clean service-based page layout.
Portfolio collage showing website and brand design mockups, including editorial-style layouts and custom branding projects.

Hello!  I am proud to show you my work. 
Each project is unique  and custom made - giving each of my clients complete individualism. I hope you take a look at the diversity in my portfolio :)

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About Salt & Sand

Black and white portrait of brand and web designer Audra Leverson used in the Salt & Sand About section.

My name is Audra Leverson.
In 2019 I designed my first website ,in 2020 I started my business, in 2022 I married my husband, in 2024 I graduated with a marketing degree, in 2025 I had my first baby - and this year is the year I get to work with YOU! I am Based in Fort Wayne, Indiana and creates timeless brands and websites for businesses locally and nationwide.

ANATOMY OF A BRAND

ANATOMY of a BRAND

vision

This is the foundation behind every strategic decision, from your message to your customer experience. It defines what you stand for and why you exist.

value

This is where clarity converts. Your value proposition should communicate exactly what problem you solve, what makes your solution different, and why your audience should choose you.

voice

How you speak is how people trust you. A defined voice creates consistency across your website, social content, emails, and marketing so your brand becomes instantly recognizable.

visual identity

Logo, typography, color, layout, imagery, and every detail in between. Visual identity is not decoration. It is communication, and it should support your positioning and elevate perceived quality.

Vintage-style snake skeleton illustration used as a decorative graphic.
Vintage-style fish skeleton illustration used as a decorative graphic.
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The Years in Review

COLOR PALETTE'S

Downloadable

Heirloom Sage & Plum

Coastal-inspired color palette featuring cream, muted blue, mustard gold, olive, and deep plum tones.

Estate Garden

Soft muted color palette with dusty mauve, olive green, blush, beige, and blue-gray tones.

Blossom

Warm earthy color palette featuring sage green, pale yellow, blush rose, peach, and soft cream tones.

Harbor Current

Neutral coastal color palette with warm cream, blue-gray, muted olive, and deep green tones.

Citrus & Sagebrush

Color palette featuring citrus orange, peach, soft cream, sage green, and olive tones.

Mauvewood

Muted earthy color palette with brown, mauve, olive, and deep warm neutral tones.

Merlot Rouge

Rich color palette featuring deep merlot red, warm taupe, blush beige, and muted rose tones.

Soft Terra

Soft neutral color palette featuring warm white, stone gray, muted pink, sage beige, and terracotta tones.
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Muted coastal ocean scene with waves and a distant lighthouse under an overcast sky.

Hello!  I am proud to show you my work. 
Each project is unique  and custom made - giving each of my clients complete individualism. I hope you take a look at the diversity in my portfolio :)

CREATIVE SERVICES

Illustrated mermaid icon used as a decorative brand symbol.
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